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Company: Pragmatic Marketing
What if you had a proven method for building and marketing products that resonate with your customers? Something that could help you become more market driven, efficient and effective immediately.
Since 1993, Pragmatic Marketing has been providing that blueprint and other tools as part of its practical, actionable training, so that product management and marketing professionals can build and market the products people want to buy.
A Practical Approach to Products—like our Pragmatic Marketing Framework™, magazine, blogs and eBooks—is intended as another such tool for product success and for helping product professionals implement a pragmatic, outside-in approach.