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Visions - 2012 Issue 2

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Issue: Vol. 36 No. 3
Year: 2012

Visions, the flagship magazine of the Product Development & Management Association (PDMA), keeps PDMA members informed on news and trends in the new product development (NPD) world and the latest thinking of leaders in product development and innovation.

Feature Articles:

  • Aligning Product Portfolios with Strategic Plans
  • Soft Skills for Open Innovation Success¬†Gail Martino
  • Serial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms
  • Deliberate Product Differentiation: Creating Unique Products and Valuable Intellectual Property
  • A Fresh Look at R&D Decisions: Learning from the Best

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