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2020 Annual Conference

PDMA 2020 Annual Conference logo

Competitive Edge: Innovation in the Connected Age

September 19–22, 2020 | Hilton New Orleans Riverside

This annual event brings together the best and brightest from the fields of New Product Development, Innovation, and Design, to present attendees with an unmatched knowledge-packed experience over the course of two days, in exciting New Orleans, Louisiana, September 19-22, at the Hilton New Orleans Riverside.

Conference Tracks

Morphological Products

The new triad of physical products joined by software and services to form a total experience has had a profound impact on the processes of product innovation, product development, and product management. In this track we’ll explore how IoT, Machine Learning and AI continue to transform the world we live and how it impacts the work we do optimizing the value proposition at every point of the experience.

Smart Tools & Techniques

Many of the tools we used to ideate, innovate, develop and manage are changing at the same rapid pace as product life cycles continue to shorten. Join our track speakers and learn more about the latest trends in the fundamental processes, tools and techniques that drive action at the workflow, information flow and decision flow level of innovation management. Like smart phones and smart homes, come fill your toolbox with some of the latest smart tools and techniques that will set you apart.

Big Bang Business Models

Do you remember when companies had to make money and short-term ROI was calculated as a part of the business case? The breakthrough impact of new-born companies over the decade or two brought disruptive business models and technologies that are well-funded, grabbing “land” and then managing their way to profitability over many years. Is your company making a shift or are you on shaky ground? Learn new approaches to your business model that can help you survive and thrive.

Innotech and its Impact

Innovation technology has exploded, and software solutions are part of every aspect of personal and professional life. New technologies, systems and platforms along with distribution options for these solutions are changing and aligning with consumer and enterprise behavior. Explore the role software systems, technology and the cloud play in innovation, product development, and product management.

Why Attend?

  • Professional development, increasing performance and productivity for yourself and your teams, and career enhancing networking and connections.
  • The conference provides knowledge, resources, and tools in seven essential areas that form the PDMA body of knowledge, BoK, the bedrock for successful product development, product management, and innovation.
  • Earn Professional Development Hours (PDHs) towards your NPD Professional Certification at the PDMA Annual Conference & Research Forum.