We are excited to share that Dr. Stephen Wendel, Head of Behavioral Science at Morningstar, Inc. will join PDMA keynote Miracle-on-Ice Hero Jim Craig, as a headline speaker in our inspiring lineup, at the 2018 annual conference!
Dr. Wendel serves as Head of Behavioral Science at Morningstar, where he leads a team of scientists and practitioners who conduct original research on saving and investment behavior. He studies financial behavior and how digital products help individuals manage their money more effectively.
Stephen has authored two books on applied behavioral science, Designing for Behavior Change and Improving EmployeeBenefits, and founded the non-profit Action Design Network, educating the public on how to apply behavioral research to product development, with monthly events in ten cities. Another fantastic reason to attend the PDMA 2018 Competitive Edge: Disrupting the Disruptors conference in November. Come meet Stephen at the conference.