PDMA Webcast: How to Win with Services
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 Export to Your Calendar 3/19/2020
When: Thursday, March 19, 2020
11 AM CT/12 PM ET
Where: Webcast


Online registration is available until: 3/19/2020
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Join PDMA for a Dynamic and Informative Webcast!

How to Win With Services

Featuring Speaker Patrick McGowan, Founder & Managing Principal, The Service Design Group

Space is limited, register early to reserve your spot!

** Attending a PDMA webcast earns one professional development credit for NPDP certified attendees. 

Rates:

PDMA Members: $Free

Non-Members: $10

Session Description:

How To Win With Services! Let’s face it, services are different! While some aspects of service design and development have matured, firms struggle to produce winning services -- services that produce revenue and drive actual business outcomes. In “How to Win With Services,” The Service Design Group will show critical tools and demonstrate techniques necessary to cultivate a pipeline of service innovations; build, test and refine services; and launch and manage a portfolio of winning services.

Patrick McGowan

About Patrick McGowan

Corn and Genome Editing Global Technical Program Leader
Founder & Managing Principal
The Service Design Group

Mr. McGowan is a service design, management and innovation specialist. McGowan founded and runs The Service Design Group, which provides Service Innovation and Portfolio Management as a service to industry leading business-to-business enterprises. McGowan also teaches service innovation to MBA students.

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