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    Visions Issues - 2011

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    Visions - October 2011
    Visions - October 2011

    Issue: Vol.35 No.3
    Year: 2011

    Visions, the flagship magazine of the Product Development & Management Association (PDMA), keeps PDMA members informed on news and trends in the new product development (NPD) world and the latest thinking of leaders in product development and innovation.

    Feature Articles:
    • COVER STORY: Innovation at LEGO: Rebuilding an Iconic Brand One Piece at a Time
    David Robertson, Ph.D.
    • Assessing the State of Innovation
    David Matheson, Ph.D.
    • Business Model Innovation is Fundamental to Success
    Jay F. Terwilliger
    • Innovating by Design
    Dean T. Barker
    • An Easier Way to Develop Product Requirements
    Brian Anderson, Kaleb Walton and Michael Hughes, Ph.D.
    • Nine Myths about the Voice of the Customer
    Gerry Katz, NPDP
    • Why Companies Aren’t Jumping on the ‘Agile’ Bandwagon
    John S. Farnbach
    • From the Hospital to the Home: Innovations in Developing Medical Devices for Residential Use
    Aruna Shekar, Ph.D. and Andrew Salmon
    • Product Development in Emerging Markets
    Gunjan Bagla
    • The NPD Job Market: Improvement Despite Uncertainty
    Kathy Morrissey, NPDP and Mike Napier
    • For OCI Award Winners, Innovation is in Their DNA
    Brad Barbera, NPDP
    • Goods and Services Innovation: Key Findings from PDMA’s Comparative Practices Assessment Survey
    Stephen K. Markham and Thomas Hollmann

    Member Price: $0.00
    Non-member Price: $25.00

    Visions - July 2011
    Visions - July 2011

    Issue: Vol.35 No.2
    Year: 2011

    Visions, the flagship magazine of the Product Development & Management Association (PDMA), keeps PDMA members informed on news and trends in the new product development (NPD) world and the latest thinking of leaders in product development and innovation.

    Feature Articles:
    • The Impact of Emerging Economies
    Vivek Singhal
    • Commentary – The World is Round
    Gert Staal, NPDP
    • Subsistence Marketplaces: From Impactful Research to Practical Innovation
    Kelly Weidner
    • Achieving Market Success with Porcelain
    Hamsa Thota, Ph.D.,NPDP
    • Rethinking the Product Development Funnel
    Gerry Katz, NPDP
    • Co-Creation: A Big Idea with Major Implications
    Mark J. Deck
    • Navigating the New Normal: How Companies Handle the Portfolio Management Question
    Carrie T. Nauyalis

    Member Price: $0.00
    Non-member Price: $25.00

    Visions - March 2011
    Visions - March 2011

    Issue: Vol.35 No.1
    Year: 2011

    Visions, the flagship magazine of the Product Development & Management Association (PDMA), keeps PDMA members informed on news and trends in the new product development (NPD) world and the latest thinking of leaders in product development and innovation.

    Feature Articles:
    • Deliberate practice—Pursuing perfect product launch
    Mark Hart
    • Avoiding the “Blame Game:” When launches fail, try a Product Failure Audit to identify the cause or causes
    Alexander Edsel
    • Why innovation is so important to Kennametal’s growth
    Christina Reitano
    • COVER STORY: How the top innovators keep winning
    Barry Jaruzelski and Kevin Dehoff

    Member Price: $0.00
    Non-member Price: $25.00

     

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