Outstanding Corporate Innovator
The Outstanding Corporate Innovator (OCI) Award is the only innovation award which recognizes sustained (5 or more years) quantifiable business results from new products and services.
For over twenty-five years, The Outstanding Corporate Innovator (OCI) Award selection process has provided an excellent mechanism for identifying companies that create and capture value through product & service Innovation. Past OCI Award winners have proven themselves exceptionally capable of integrating strategy, people, process, and technology to consistently transfer their creative ideas into successful new products.
The award was developed with two objectives. First, to identify and publicly recognize the excellence of companies that have been the most successful in continuously developing a stream of value-creating new products and services. The second, equally important, rationale for the award is to provide a learning vehicle for the sharing of the winning firm's individual best practices with PDMA's general membership.
Novozymes, Starbucks Named 2014 Oustanding Corporate Innovator (OCI) Winners
PDMA is celebrating it's twenty-seventh year of recognizing and rewarding organizations which have achieved sustained and quantifiable business results from new products and services. At the International Conference in Denver the 2014 OCI Winners, Novozymes and Starbucks, will share with attendees the practices which have contributed to their ability to consistently create and capture value through innovation. Read the full press release, by clicking here.
The OCI Committee process includes identifying candidates that demonstrate the use of disciplined practices to continuously develop and launch a stream of value creating new products and services. The specific criteria are—
This measure confirms the winner's approach to innovation and new product development goes beyond a single major product success. The winner's new product track record over an extended period provides adequate time to establish its ability to perform at an exceptional level in new product development.
This standard insures that new products that simply upgrade and replace previous company products are not considered the sole basis of outstanding performance.
Since the OCI Award is seen as a learning tool for other practitioners, it is essential that the winner have new product development practices and processes that can be described adequately to the membership.
This standard recognizes unique and innovative characteristics of the organization's approach to the new product development process that make it particularly suitable for the organization. It also provides for the recognition of noteworthy intangibles including the organization’s culture.
Since its inception the following companies have been recipients of the OCI Award and have participated in our annual conference, providing valuable insights for the organization and its members. Presentations are available for non-member purchase or as a free download for PDMA members.