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    Visions Issues - 2015

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    Visions 2015 - Issue 2
    Visions 2015 - Issue 2

    Issue: Vol. 39 No.2
    Year: 2015

    Visions, the flagship magazine of the Product Development & Management Association (PDMA), keeps the PDMA community informed on news and trends in the new product development (NPD) world and the latest thinking of leaders in product development and innovation. Note: this is a digital format.

    Feature Articles:

    The feature content in this issue broaches the whole spectrum of product development. The articles include: 

    • Collective Disruption: A New Model for Transformative Innovation By Michael Docherty 
    • 'Value Creation,' 'Value Added' and Other Business Clichés: Does Voice of the Customer Have Anything to Do with This? By Gerry Katz 
    • Leverage Who Knows What in NPD Teams: How to Deploy Different Communication Techniques for Different New Product Development Tasks By Jifeng Mu and Ellen Thomas 
    • Look to the Future for Today's New Ideas By Joe Tankersley, PDMA 2015 Annual Conference Keynote Speaker 

    Member Price: $0.00
    Non-Member Price: $25.00

    Visions 2015 - Issue 2
    Visions 2015 - Issue 2

    Issue: Vol. 39 No.2
    Year: 2015

    Visions, the flagship magazine of the Product Development & Management Association (PDMA), keeps the PDMA community informed on news and trends in the new product development (NPD) world and the latest thinking of leaders in product development and innovation. Note: this is a digital format.

    Feature Articles:

    The feature content in this issue broaches the whole spectrum of product development. The articles include: 

    • Collective Disruption: A New Model for Transformative Innovation By Michael Docherty 
    • 'Value Creation,' 'Value Added' and Other Business Clichés: Does Voice of the Customer Have Anything to Do with This? By Gerry Katz 
    • Leverage Who Knows What in NPD Teams: How to Deploy Different Communication Techniques for Different New Product Development Tasks By Jifeng Mu and Ellen Thomas 
    • Look to the Future for Today's New Ideas By Joe Tankersley, PDMA 2015 Annual Conference Keynote Speaker 

    Member Price: $0.00
    Non-Member Price: $25.00

    Visions 2015 - Issue 1
    Visions 2015 - Issue 1

    Issue: Vol. 39 No.1
    Year: 2015

    Visions, the flagship magazine of the Product Development & Management Association (PDMA), keeps the PDMA community informed on news and trends in the new product development (NPD) world and the latest thinking of leaders in product development and innovation. Note: this is a digital format.

    Feature Articles:

    • How 'Status Quo' Products Can Make Digital Innovations Fail
    • Innovation Process Design and Software Tool Enablement - Finding The Right Approach for Your Company
    • Tackling the Product Delivery Problem with Better Collaboration
    • Innovation Best Practices: Does Adopting a "Best Practice" Really Make You Any Better?

    Member Price: $0.00
    Non-Member Price: $25.00


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