Effective Use of Silver Bullets in New Product Development: Ready, Aim, Fire, Repeat and Refine
Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: November 16, 2012, 10:39 am
Silver bullets are used in new product development to eliminate factors that detract from success. In a simplified format, the directions for using silver bullets are ready, aim, fire, repeat and refine.
Webcast: Managing Innovation from Ideation to a Scalable Business - Lessons from the Real World
Blog: PDMA News | Posted By: Allison LeMay | Released: July 17, 2012, 3:15 pm
For more than a decade, companies have focused on innovation. Hundreds of approaches to innovation have emerged, many with limited success. What has worked? What has not? Why have business leaders been disappointed with ideation? Why have many companies failed to realize the promise of innovation?