BlogsClassification: PDMA Blog
Innovation at LEGO – What do you think?
Blog: PDMA Blog | Posted By: Brad Barbera | Released: October 21, 2011, 3:00 pm
In the October edition of Visions, we published a different kind of article. In comic-book style, Dr. David Robertson of Penn’s Wharton Business School laid out a brief history of The LEGO Group. After phenomenal growth that saw a doubling of sales every fifteen years, suddenly things changed.
Innovation at Ground Zero
Blog: PDMA Blog | Posted By: Chris Dolan | Released: October 17, 2011, 11:25 am
Last night I watched the amazing Discovery Channel documentary Rising: Rebuilding Ground Zero chronicling the reconstruction of the World Trade Center after the tragedy of 9/11. The show is an awe inspiring mix of engineering marvels, construction complexity, and a healing nation. The documentary...
Is an NPDP Certification Worth It?
Blog: PDMA Blog | Posted By: Brad Barbera | Released: October 12, 2011, 3:05 pm
I was recently asked if pursuing NPDP Certification through the PDMA is worth the effort. In the interest of full disclosure, I am the Executive Director of the PDMA, so before you think to yourself "well of course he’s going to say certification is worth it," let me explain why...
The Ultimate Soft Requirement
Blog: PDMA Blog | Posted By: Larry Marturano | Released: August 19, 2011, 9:30 am
A funny thing happened in product development circles after the iPhone’s launch. Oh, it had been simmering along for a while in some circles, but when the Phone From Cupertino hit the shelves my company started hearing the same thing from almost every one of our product development clients...
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Kobayashi Maru Thinking: Closing an Innovation Gap
Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: August 7, 2011, 2:00 pm
Perhaps you have heard the following riddle. If it takes one woman nine months to produce a baby, can nine women produce a baby in one month? Many people come to the conclusion that there is not a clever answer to this riddle. In addition, they find a bit of humor in the way the riddle is...
Innovation, Power, and "The Decision" of Lebron James
Blog: PDMA Blog | Posted By: Chris Dolan | Released: July 28, 2011, 8:35 am
We all like to believe that we are pretty good judges of ideas. We think we can objectively evaluate an idea based on its merits and recognize a creative solution, an innovative breakthrough, or a smart decision. When it comes to spotting the brilliant idea, we, like Potter Stewart...
Let's just not hire them
Blog: PDMA Blog | Posted By: Michael Koppelmann | Released: July 25, 2011, 11:45 am
In my previous post 9 Essential Characteristics of an Innovation Candidate I attempted to break-in my new PDMA blog with a practical guide to what I have seen make up a great Innovation or Product Manager. As it was my first post...
9 Essential Characteristics of an Innovation Candidate
Blog: PDMA Blog | Posted By: Michael Koppelmann | Released: July 7, 2011, 11:35 am
As the idea of innovation grows within corporate culture, both as a true practice and just as often as a term to be sprinkled about like so much PowerPoint seasoning, many companies are getting serious about making a cultural shift toward product creativity as a goal. While the majority of these...
The Need for Portfolio Management in the Co-Creation Process
Blog: PDMA Blog | Posted By: Zach Friedman | Released: June 28, 2011, 3:25 pm
I think Michael Norton, Jack Nickell, and Zach Smith said it best when they collectively claimed that co-creation is "opesociacollaberaticreatinnovatcrowdsourccommunitengagementifaction".
The question is, which model is best?
The Currency of Social Change
Blog: PDMA Blog | Posted By: Nina Miller | Released: June 28, 2011, 12:00 pm
Communities gather around a shared set of values, and they all have different currencies. It could be money, recognition, relationships or just pure entertainment. Success for any co-creation process means...