Blogs

    Classification: PDMA Blog

    Innovation at LEGO – What do you think?
    Blog: PDMA Blog | Posted By: Brad Barbera | Released: October 21, 2011, 3:00 pm

    In the October edition of Visions, we published a different kind of article. In comic-book style, Dr. David Robertson of Penn’s Wharton Business School laid out a brief history of The LEGO Group. After phenomenal growth that saw a doubling of sales every fifteen years, suddenly things changed.

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    PDMA Blog | The LEGO Group | Visions

    Innovation at Ground Zero
    Blog: PDMA Blog | Posted By: Chris Dolan | Released: October 17, 2011, 11:25 am

    Last night I watched the amazing Discovery Channel documentary Rising: Rebuilding Ground Zero chronicling the reconstruction of the World Trade Center after the tragedy of 9/11. The show is an awe inspiring mix of engineering marvels, construction complexity, and a healing nation. The documentary...

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    PDMA Blog | Goals | Ground Zero

    Is an NPDP Certification Worth It?
    Blog: PDMA Blog | Posted By: Brad Barbera | Released: October 12, 2011, 3:05 pm

    I was recently asked if pursuing NPDP Certification through the PDMA is worth the effort. In the interest of full disclosure, I am the Executive Director of the PDMA, so before you think to yourself "well of course he’s going to say certification is worth it," let me explain why...

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    PDMA Blog | NPDP Certification

    The Ultimate Soft Requirement
    Blog: PDMA Blog | Posted By: Larry Marturano | Released: August 19, 2011, 9:30 am

    A funny thing happened in product development circles after the iPhone’s launch. Oh, it had been simmering along for a while in some circles, but when the Phone From Cupertino hit the shelves my company started hearing the same thing from almost every one of our product development clients...

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    PDMA Blog

    Kobayashi Maru Thinking: Closing an Innovation Gap
    Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: August 7, 2011, 2:00 pm

    Perhaps you have heard the following riddle. If it takes one woman nine months to produce a baby, can nine women produce a baby in one month? Many people come to the conclusion that there is not a clever answer to this riddle. In addition, they find a bit of humor in the way the riddle is...

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    PDMA Blog | Business Process | Kobayashi Maru | Product Innovation

    Innovation, Power, and "The Decision" of Lebron James
    Blog: PDMA Blog | Posted By: Chris Dolan | Released: July 28, 2011, 8:35 am

    We all like to believe that we are pretty good judges of ideas. We think we can objectively evaluate an idea based on its merits and recognize a creative solution, an innovative breakthrough, or a smart decision. When it comes to spotting the brilliant idea, we, like Potter Stewart...

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    PDMA Blog | Innovation | LeBron James | Power

    Let's just not hire them
    Blog: PDMA Blog | Posted By: Michael Koppelmann | Released: July 25, 2011, 11:45 am

    In my previous post 9 Essential Characteristics of an Innovation Candidate I attempted to break-in my new PDMA blog with a practical guide to what I have seen make up a great Innovation or Product Manager. As it was my first post...

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    PDMA Blog | Innovation Candidates

    9 Essential Characteristics of an Innovation Candidate
    Blog: PDMA Blog | Posted By: Michael Koppelmann | Released: July 7, 2011, 11:35 am

    As the idea of innovation grows within corporate culture, both as a true practice and just as often as a term to be sprinkled about like so much PowerPoint seasoning, many companies are getting serious about making a cultural shift toward product creativity as a goal. While the majority of these...

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    PDMA Blog | Innovation | Innovation Candidates | Innovation Techniques

    The Need for Portfolio Management in the Co-Creation Process
    Blog: PDMA Blog | Posted By: Zach Friedman | Released: June 28, 2011, 3:25 pm

    I think Michael Norton, Jack Nickell, and Zach Smith said it best when they collectively claimed that co-creation is "opesociacollaberaticreatinnovatcrowdsourccommunitengagementifaction".
    The question is, which model is best?

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    PDMA Blog | Co-Creation | Portfolio Management | Social Product Development

    The Currency of Social Change
    Blog: PDMA Blog | Posted By: Nina Miller | Released: June 28, 2011, 12:00 pm

    Communities gather around a shared set of values, and they all have different currencies. It could be money, recognition, relationships or just pure entertainment. Success for any co-creation process means...

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    PDMA Blog | Co-Creation | Collaboration


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