BlogsClassification: PDMA Blog
How to Effectively Manage Your Team
Blog: PDMA Blog | Posted By: Reese Jones | Released: March 16, 2017, 1:46 pm
No matter the size of your product development team, managing it can be a challenge. As outlined by Medium, the product development team is often divided into five roles:
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Webcast: Building Insanely Great Products
Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: March 14, 2017, 9:07 am
During this webcast, David Fradin will explore six keys to product success including a modern product lifecycle framework, how to do market research that works including understanding what your customers "do" to develop successful products, decision making, the importance of values and vision, and h
Book Review: Competing Against Luck
Blog: PDMA Blog | Posted By: Teresa Jurgens-Kowal, PhD, NPDP | Released: March 13, 2017, 2:22 pm
Like many new product development professionals (NPDP), I am a big fan of Clayton Christensen’s work. His latest book, Competing Against Luck, with co-authors Taddy Hall, Karen Dillon and David S. Duncan, does not disappoint. Filled with classic stories of innovation success, the text instructs how
Call for Papers: Special Issue of Journal of Product Innovation Management
Blog: PDMA Blog | Posted By: Gloria Barczak | Released: March 3, 2017, 11:31 am
CALL FOR PAPERS
Special Issue of Journal of Product Innovation Management: "Value Capture in Open Innovation Systems: Value at the Surface"
Motivation for the Special Issue
Open innovation has received increased attention from scholars and practitioners alike over the last decade. The core tene
Webcast: "So, Who is the Customer"
Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: February 27, 2017, 9:57 am
During this webcast, Gerry Katz will explore the complexity of managing the needs of many relevant 'customers' in business-to-business (B2B) product development.
At the beginning of any new product development initiative, one of the most critical questions that needs to be answered is, “Who’s the c