Webcast: "So, Who is the Customer"
Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: February 27, 2017, 9:57 am
During this webcast, Gerry Katz will explore the complexity of managing the needs of many relevant 'customers' in business-to-business (B2B) product development.
At the beginning of any new product development initiative, one of the most critical questions that needs to be answered is, “Who’s the c
Join Executives from Monsanto, Google, Cisco, GE and Facebook at the 2017 Economist Events’ Innovation Summit
Blog: PDMA Blog | Posted By: Elizabeth Conner | Released: February 22, 2017, 10:39 am
NEW YORK--(BUSINESS WIRE)--The Economist Events’ annual Innovation Summit will return to the Windy City for the third consecutive year. This year’s event titled, “We are All Digital Now,” takes place February 28, at The Westin Chicago River North. Fortune 500 CEOs, senior industry executives, policy
Agile Development and Lean Startup Methodology: How Do They Fit Your Innovation Agenda?
Blog: PDMA Blog | Posted By: Irene Spitsberg | Released: February 22, 2017, 7:58 am
Having worked with a number of companies over the last two years implementing “lean startup” processes, I’ve noticed that there is still quite a bit of confusion surrounding certain Lean Startup concepts and Agile Development. More specifically, can they be integrated with the Stage-Gate process man
Book Review: Smarter, Faster, Better
Blog: PDMA Blog | Posted By: Teresa Jurgens-Kowal, PhD, NPDP | Released: February 13, 2017, 2:55 pm
Who among us does not wish to improve his or her productivity? Charles Duhigg’s well-researched, new book, Smarter, Faster, Better, offers several tips we can apply to our own lives, as well as to our work teams, to improve productivity and efficiency.
Call for Papers: Special Issue of Journal of Product Innovation Management
Blog: PDMA Blog | Posted By: Gloria Barczak | Released: February 9, 2017, 1:43 pm
CALL FOR PAPERS
Special Issue of Journal of Product Innovation Management:
“Social Innovation in an Interconnected World"
Dr. Ruby P. Lee, Florida State University, USA; Hanken School of Economics, Finland
Dr. Jelena Spanjol, University of Illinois-Chicago, USA
Dr. Sunny Li Sun