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    The Ultimate Soft Requirement
    Blog: PDMA Blog | Posted By: Larry Marturano | Released: August 19, 2011, 9:30 am

    A funny thing happened in product development circles after the iPhone’s launch. Oh, it had been simmering along for a while in some circles, but when the Phone From Cupertino hit the shelves my company started hearing the same thing from almost every one of our product development clients...

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    PDMA Blog

    Kobayashi Maru Thinking: Closing an Innovation Gap
    Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: August 7, 2011, 2:00 pm

    Perhaps you have heard the following riddle. If it takes one woman nine months to produce a baby, can nine women produce a baby in one month? Many people come to the conclusion that there is not a clever answer to this riddle. In addition, they find a bit of humor in the way the riddle is...

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    PDMA Blog | Business Process | Kobayashi Maru | Product Innovation

    Innovation, Power, and "The Decision" of Lebron James
    Blog: PDMA Blog | Posted By: Chris Dolan | Released: July 28, 2011, 8:35 am

    We all like to believe that we are pretty good judges of ideas. We think we can objectively evaluate an idea based on its merits and recognize a creative solution, an innovative breakthrough, or a smart decision. When it comes to spotting the brilliant idea, we, like Potter Stewart...

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    PDMA Blog | Innovation | LeBron James | Power

    Let's just not hire them
    Blog: PDMA Blog | Posted By: Michael Koppelmann | Released: July 25, 2011, 11:45 am

    In my previous post 9 Essential Characteristics of an Innovation Candidate I attempted to break-in my new PDMA blog with a practical guide to what I have seen make up a great Innovation or Product Manager. As it was my first post...

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    PDMA Blog | Innovation Candidates

    9 Essential Characteristics of an Innovation Candidate
    Blog: PDMA Blog | Posted By: Michael Koppelmann | Released: July 7, 2011, 11:35 am

    As the idea of innovation grows within corporate culture, both as a true practice and just as often as a term to be sprinkled about like so much PowerPoint seasoning, many companies are getting serious about making a cultural shift toward product creativity as a goal. While the majority of these...

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    PDMA Blog | Innovation | Innovation Candidates | Innovation Techniques

    The Need for Portfolio Management in the Co-Creation Process
    Blog: PDMA Blog | Posted By: Zach Friedman | Released: June 28, 2011, 3:25 pm

    I think Michael Norton, Jack Nickell, and Zach Smith said it best when they collectively claimed that co-creation is "opesociacollaberaticreatinnovatcrowdsourccommunitengagementifaction".
    The question is, which model is best?

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    PDMA Blog | Co-Creation | Portfolio Management | Social Product Development

    The Currency of Social Change
    Blog: PDMA Blog | Posted By: Nina Miller | Released: June 28, 2011, 12:00 pm

    Communities gather around a shared set of values, and they all have different currencies. It could be money, recognition, relationships or just pure entertainment. Success for any co-creation process means...

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    PDMA Blog | Co-Creation | Collaboration

    Make more makers
    Blog: PDMA Blog | Posted By: Nina Miller | Released: June 28, 2011, 11:55 am

    I come from a maker family. I learned to sew and draw at the same time, and I was given a hammer, nails and scrap wood to play with at a very young age. This environment made me confident that I could build my own solutions with any tools that were available to me. Any skill I needed...

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    PDMA Blog | Co-Creation | Sustaining Practices

    Disrupting Ourselves with Open Innovation
    Blog: PDMA Blog | Posted By: Amy Kenly | Released: June 28, 2011, 11:15 am

    Yesterday at the PDMA Conference on Social Product Development and Co-Creation, we heard from David Ritter, CEO of InnoCentive. David talked about using challenge-driven product development in a B2B environment to take advantage of resources working outside of the immediate sphere and accelerate...

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    PDMA Blog | B2B | Product Innovation | Social media

    Your Company’s REAL Social Software
    Blog: PDMA Blog | Posted By: Larry Marturano | Released: June 28, 2011, 11:00 am

    Browsing the programs at Enterprise 2.0 and the PDMA’s own Conference on Social Product Development and Co-Creation, it’s obvious that the collective opinion on enterprise social media is pretty bullish. A cottage industry has emerged selling the benefits of collaboration among your employees...

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    PDMA Blog | Business Process | Social media | Social Product Development


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    PDMA Blog

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