Book Review: Collective Genius: The Art and Practice of Leading Innovation
Blog: PDMA Blog | Posted By: Joshua Louis Cohen, Esq. | Released: October 18, 2016, 11:47 am
Is your organization both willing and able to innovate? If not, or if you’re still getting there, “Collective Genius” will help catalyze your efforts. From the start, “Collective Genius” warns us that the ability to innovate quickly and effectively, again and again, is perhaps the only enduring comp
5 Steps to a Better Culture of Collaboration — and Better Products
Blog: PDMA Blog | Posted By: Tiffany Rowe | Released: September 26, 2016, 10:53 am
One of the most contentious relationships in any company is that of the product manager and the product or user experience designer. Without a clear division of where one role ends and the other begins, there can be conflict. It doesn’t help that others in (and outside) of the organization may not f
Xerox Named 2016 Outstanding Corporate Innovator (OCI) Winner by Product Development and Management Association (PDMA)
Blog: PDMA Blog | Posted By: Hannah Peltier | Released: September 20, 2016, 10:03 am
Xerox Named 2016 Outstanding Corporate Innovator (OCI) Winner by PDMA
Webcast: Collecting Product Input through a Well-Managed Customer Advisory Board Program
Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: September 16, 2016, 9:33 am
Eyal Danon and Gavin Nathan from the Ignite Advisory Group will share methods for validating corporate strategies, gathering input to product development, and deepening relationships with key clients. The live webcast will be 2 November 2016 at 1 PM Eastern (New York).
Webcast: Surprising New Research on B2B-Optimized VOC: Evidence for What Really Works
Blog: PDMA Blog | Posted By: Mark A Hart, NPDP | Released: September 16, 2016, 9:31 am
Dan Adams of the AIM Institute will share new-to-the-world research to improve B2B customer insight for product development.